About

Strategy, analytics, and storytelling - grounded in data, built for people.

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Todd Dearborn

Todd Dearborn

Translating data into stories that connect, engage, and convert.

Todd Dearborn is a marketing strategist and storyteller based in Tampa, FL, with a Master of Science in Marketing from the McCombs School of Business at The University of Texas at Austin (’25).

His work sits at the intersection of advanced analytics (SQL, Python, R), creative UX design, and narrative clarity. Turning complex financial products, attribution systems, and growth strategies into ideas people can actually understand.

Selected Highlights

  • Built customer lifetime value models driving measurable retention lift
  • Authored 10+ in-depth strategy and analytics case studies
  • Designed and coded this website and interactive portfolio experiences
  • Co-founded a real-estate rehabilitation startup generating $500K+ in revenue

Featured Writing

  1. Mattress Mack: Community-First Marketing
  2. Pirates & Game Theory
  3. CLV as a Targeting System
  4. Causality Over Correlation

Education & Tools

The University of Texas at Austin - M.S. Marketing (’25)
Southwestern University - B.A. Business, Communication Studies, Political Science (’23)

Tools: SQL, Python, R, BigQuery, GA4, Figma, Adobe Creative Suite, After Effects

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