Portfolio

A snapshot of my work across strategy, analytics, and interactive storytelling—built to be skimmed quickly, but deep enough to validate capability.

Showcase Reel

Animated Portfolio Showcase (June 2025)

This reel is a fun highlight of my work as of June 2025. It’s not fully up-to-date, but it captures the style and range of how I think: data-to-story, strategy-to-execution, and clean design.

Projects & Work
Analytics Case work

CLV Modeling & Targeting System

Built a CLV-driven strategy lens that connects modeling outputs to real actions: segmentation, bidding, creative priority, and retention plays.

SQL Python R Measurement
Strategy Narrative

Case Studies & Brand Moats

Written strategy profiles that translate real-world operators into reusable marketing logic: positioning, local advantage, and offer design.

Positioning Offers GTM Copy
Interactive Web

Stage Homepage Experience

Designed and built an interactive homepage concept that routes visitors into specific “lanes” (Analytics, Strategy, Portfolio, About) with a theatrical UX.

HTML CSS JS UX
Notable Wins

Notable Achievements

Add 3–6 bullet wins here (metrics, outcomes, launches). Keep them tight and numeric where possible.

Retention lift Revenue impact Design systems
Documents

Resume

Single-page resume for quick review.

CV

Expanded CV with deeper project, education, and credential detail.

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